PUBH6554
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PUBH 6554 - Healthcare Strategy and Marketing (2 Cr.)
School of Public Health - Adm (11162)
TPUB - School of Public Health
Course description
Managing the marketing function, marketing planning, strategy, management concepts. Identifying marketing problems/opportunities. Constructing, evaluating, and managing a marketing plan.
prereq: MHA student or permission of instructor
prereq: MHA student or permission of instructor
Minimum credits
2
Maximum credits
2
Is this course repeatable?
No
Grading basis
AFV - A-F or Audit
Lecture
Requirements
000564
Fulfills the writing intensive requirement?
No
Typically offered term(s)
Every Spring