PUBH6554
PUBH 6554 - Healthcare Strategy and Marketing (2 Cr.)
School of Public Health - Adm (11162)
TPUB - School of Public Health
PUBH 6554 - Healthcare Strategy and Marketing (2 Cr.)
Course description
Managing the marketing function, marketing planning, strategy, management concepts. Identifying marketing problems/opportunities. Constructing, evaluating, and managing a marketing plan.
prereq: MHA student or permission of instructor
prereq: MHA student or permission of instructor
Minimum credits
2
Maximum credits
2
Is this course repeatable?
No
Grading basis
AFV - A-F or Audit
Lecture
Requirements
000564
Typically offered term(s)
Every Spring