APEC4461
APEC 4461 - Horticultural Marketing (3 Cr.)
Applied Economics (11033)
TCOA - College of Food, Agricultural and Natural Resource Sciences
APEC 4461 - Horticultural Marketing (3 Cr.)
Course description
Major areas in horticultural marketing. Difference between horticultural products and commercial commodities. Core marketing components that should be used by every small horticultural business. Approaches to consumer research.
prereq: ApEc 1101 or 1101H or Econ 1101 or 1101H
prereq: ApEc 1101 or 1101H or Econ 1101 or 1101H
Minimum credits
3
Maximum credits
3
Is this course repeatable?
No
Grading basis
A-F - A-F Grade Basis
Lecture
Requirements
002713
Credit will not be granted if credit has been received for:
01519
Fulfills the writing intensive requirement?
No
Typically offered term(s)
Every Spring