JOUR3762

The digital revolution is having a profound impact on the way stories are researched, reported, and distributed. As people turn to social media as a place to share ideas and connect to others, it is imperative that communicators know how to use online networking platforms effectively to find, create, and promote their stories. This course will introduce theoretical frameworks to create and evaluate effective narrative storytelling. This course will also present major industry trends and best practices for social media storytelling across sectors and platforms ranging from branding to social activism and advocacy. This course focuses on teaching social communicators theory and qualitative skills regarding social media storytelling, including finding, making sense, verifying, assessing, and creating stories for online networking platforms with sensitivity to diversity, equity, inclusion, accessibility, and social justice.
This course does not fulfill any requirements for the Journalism and Strategic Communication majors or the Media and Information minor. This course does fulfill a requirement for the Media and Information major.

Every Spring