MKTG8851
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MKTG 8851 - Seminar: Marketing Management and Strategy I (2 Cr.)
Course description
Topics in marketing management and formulation and implementation of marketing strategies. Diversity of thought, within marketing and strategic management literature.
prereq: [[MBA 6210 or equiv], business admin PhD student] or instr consent
prereq: [[MBA 6210 or equiv], business admin PhD student] or instr consent
Minimum credits
2
Maximum credits
2
Is this course repeatable?
No
Grading basis
OPT - Student Option
Lecture
Requirements
000263
Fulfills the writing intensive requirement?
No
Typically offered term(s)
Periodic Fall & Spring