ABUS4022W

ABUS 4022W, Strategic Management and Leadership, brings together key elements from real-world practical experience and academic theoretical study to broaden the student’s understanding of management and leadership in organizations. Topical areas covered include:

*Demands on today’s leaders.
*Strategic management principles, tools, and techniques.
*Leadership dynamics in all organizations and industries: small to large, for-profit, not-for-profit, and government.
*Classical management theory at all levels as well as more advanced theory for high-performing organizations.
*Classical management functions including Planning, Organizing, Leading/Motivating, and Controlling/Evaluating organizational activities.
*Strategic planning and organizational objective setting, including strategic positioning assessment.

As this is a Writing Intensive-designated course, another primary goal in this class is to learn to write and communicate more effectively. Writing is an integral component of the workplace, especially as it relates to leadership, so being an effective writer and communicator are core responsibilities of successful organizational leaders. As a leader, your vision and ideas are only as powerful as your ability to clearly articulate them. Whether you are developing a strategic plan, conducting a market or competitive analysis, or attempting to gain consensus from a diverse group of stakeholders, writing is the mechanism by which you will support organizational growth and development. Leaders must be able to effectively articulate their ideas, often through writing, to diverse groups of stakeholders, including colleagues, employees, customers, strategic partners, and the community in which the organization operates. Collaboration requires communication.

In this course, writing is not an afterthought. Writing will help you learn about strategy and leadership because writing is integral to how strategy and leadership actually work in the real world. Organizational leaders spend an inordinate amount of time writing internal business memos and emails, analytical reports, performance reviews, job descriptions, market assessment reports, and comprehensive strategic plans and implementation strategies. This course will prepare you for the writing responsibilities that you will encounter as you leave university and continue your development as the next generation of leaders.

Writing is something that we often take for granted, but in this course, we will focus on principles that will help students convey their ideas through writing to others in a more concise, concrete, and clear manner. Students will learn to break old habits and acquire new ones. Ultimately, students will leave ABUS 4022W with enhanced leadership skills, a toolkit of strategic management models and principles, and strengthened workplace communication abilities.

prereq: 45 credits completed. Students will have better success if they have successfully taken and completed a technical writing or English composition course at the University level and can apply good writing techniques in this class.

Every Fall, Spring & Summer