WRIT5671

This course investigates current understandings of how visuals participate in and extend the rhetorical strategies long associated with speech and writing. Students explore developments in the discipline of visual rhetoric by engaging with an emerging canon of texts that survey the work of rhetoricians, graphic designers, graphic novelists, commercial artists, fine artists, and technical communicators. Emphasis is placed on the use of visuals in science and technology; identifying shared principles of persuasion through visual information; developing the vocabulary to comment on, critique, and create visuals; and assessing whether visuals meet the needs of intended audiences.

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