IDSC4455

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IDSC 4455 - Web 2.0: The Business of Social Media (2 Cr.)

Information & Decision Sciences (11266) TCSM - Curtis L. Carlson School of Management

Course description

Business use of social media technologies. Blogs, wikis, online social networks. Readings, forum discussion, case analyses. How technologies engage consumers, market products or services, benefit from open innovation, foster collaboration among employees.

prereq: 3001

Minimum credits

2

Maximum credits

2

Is this course repeatable?

No

Grading basis

A-F - A-F Grade Basis

Lecture

Fulfills the writing intensive requirement?

No

Typically offered term(s)

Every Fall