MKTG1011
MKTG 1011 - The Art and Science of Storytelling (3 Cr.) Freshman Seminar
Marketing (11269)
TCSM - Curtis L. Carlson School of Management
MKTG 1011 - The Art and Science of Storytelling (3 Cr.) Freshman Seminar
Course description
Abraham Lincoln professed that, ?People are more influenced and informed through a story than in any other way.? This course is part storytelling workshop and part communication science. Focusing on the popular ?Moth? style of storytelling, students will unearth personal stories. They will receive coaching as they develop their stories and then practice sharing them in a supportive space. This course will build confidence in public speaking and enable students to become more compelling communicators.
Minimum credits
3
Maximum credits
3
Is this course repeatable?
No
Grading basis
A-F - A-F Grade Basis
Lecture
Requirements
001475
Typically offered term(s)
Every Fall