MIMB6878

This course focuses on the competitive strategy of the firm, examining how firms achieve and maintain superior profitability relative to their competitors in the long run, and the firm's role in building a more just and sustainable world. Starting from overall industry analysis, we cover how firms position themselves to succeed in various competitive contexts based on their resources and capabilities. We then analyze how firms innovate and adapt their capabilities over time, especially in the digital age. We extend our analysis to the scope choices of the firm and discuss how firms can successfully compete across multiple countries and businesses. Throughout the course, case discussions examine and simulate the process through which strategic decisions are made and carried out. Students are placed in the role of decision-makers and frequently asked to analyze the key choices they must make to define, reinforce, and successfully implement the firm's strategy.