All students must complete the University's Liberal Education requirements.

Collegiate Requirements:

All CLA BA degrees require 18 upper-division (3xxx-level or higher) credits outside the major designator. These credits must be taken in designators different from the major designator and cannot include courses that are cross-listed with the major designator. The major designator for the Strategic Communication BA is JOUR.
Students are required to complete 4 semester(s) of any second language, with a grade of C-, or better, or S, or demonstrate proficiency in the language(s) as defined by the department or college.
All incoming CLA first-year (freshmen) must complete the First-Year Experience course sequence.
All incoming CLA first-year (freshmen) students earning a BA, BS, or BIS degree must complete CLA 3002 .or another approved career or internship course (CLA 3101, CLA 3201, CLA 3301, CLA 3896, or CLA 3996).
All students must complete a capstone in at least one CLA major. The requirements for double majors completing the capstone in a different CLA major will be clearly stated. Students must also complete all major requirements in both majors to allow the additional capstone to be waived. Students completing an additional degree must complete the Capstone in each degree area.

At least 17 upper-division credits in the major must be taken at the University of Minnesota Twin Cities campus.

Students may combine the Strategic Communication: Advertising and Public Relations BA with the Digital Media Studies minor, but not with the Media and Information minor.
Students may earn no more than one undergraduate major in Journalism, Strategic Communication: Advertising and Public Relations, and Media and Information.

View sample plans for this program here: https://sampleplan.umn.edu/node/591

Strategic Communication: Advertising and Public Relations B.A.

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